Local SEO for local businesses
Grow your business locally and improve your online visibility
Local SEO for local businesses work great if you want to find customers locally around your neighborhood. Boost your growth by targeting customers who are likely to buy from businesses in your local area. Take advantage of tools & strategies available to help your local business to maximise visibility locally.
Generate more leads and convert them into paying customers with local SEO
With local SEO, we can help your business achieve higher rankings in your local search results. It doesn’t matter whether you have a single location serving a local community or multiple locations across the state or country, we have proven strategies and tactics to help you rise above your competition.
Be prepared for growth by implementing our proven local marketing strategy for local businesses.
Generate more qualified local leads and increase revenue
Boost local rankings with related search terms
Attract well targeted traffic to your website
How Local SEO Services Will Help Your Business
Boost inquiries from customers in your local area
With Google being one of the most popular search engines, it is very likely that customers in your local area would use it to find businesses that offer your product/service. We will optimize website to rank high in local search terms such as “near me”, “city name” etc.
Build a strong & optimized local profile online
In addition to creating a strong listing on GMB and Google Maps, our Local SEO strategies will incorporate more tools and features to further strengthen your online profile. It will also include submitting posts in local directories, building relevant links to your site that will boost your online visibility.
Reduce customer acquisition costs with high quality leads
We will continuously monitor and report our progress to understand how well you are performing in terms of local search rankings. This approach will help optimize and overtime reduce the cost of acquiring new customers. Instead we could possibly remarket to existing customers using various strategies.
What's Included in Local SEO Services
- Explore & research profitable keywords that your business should rank for;
- Create location pages for all the areas that you serve to ensure your website is ranked high for location-based search terms. Eg: "plumbers in London"
- Set up and optimizing complete listings on Google, Yahoo and Bing;
- Audit your business information to ensure your name, address & phone number (NAP) are consistent and error-free;
- Implement an effective review acquisition strategy to boost credibility;
- Respond and monitor customer reviews - both positive and negative;
- Submit your business to second-tier directories such Angie's List, Yelp, Yellow Pages and other related directories to build relevant links;
- Leverage high-quality relevant 3rd party sites to build citations;
- Track & report relevant actions taken on the website such as calls, enquiries etc.
- Continuously optimize to ensure business is listed in the "snack-pack"
Want to boost your rankings to attract customers to your business in the local area?
Dominate your area with Local SEO
When potential customers search businesses like yours in their area, you want to appear at the top of results (ideally in the “snack pack” results. These search phrases could include business type + location area for which you would want to your business to appear. For example, if you are operating a coffee shop in Denver, you want your business to be shown at the top when a customer searches for “coffee shops near Denver”.
Ultimately, local SEO for local businesses helps achieve top rankings so more people can find and contact you — and visit your local business.
Why Choose Blueprint Sites for Your Local SEO Services
Tailored Approach
We understand that every business is different. During our discovery process, we dive deep into understanding your problems, needs, and goals which will help us build customized lead generation websites around your business. By building a quantifiable lead gen system, you won’t wonder how you’re going to generate sales next month—you’ll have a proven model to predict and sustain growth.
Continuous Optimization
Once the system is set up, it is important that we consistently track and optimize our marketing systems. These data points would help us continuously make better informed decisions and focus on what matters: qualified leads, conversions, cost-per-lead, and sales opportunities. With lead gen, it’s easy to fall into the trap of focusing on the metrics that don’t yield any meaningful data. Our job is to understand your goals and recognize what we can do to reach them.
Constant Nurturing
Not every lead can convert into a paying customer. By qualifying the lead for you, we help you save valuable time and resources. Once a fully vetted lead has entered the funnel, we nurture the prospect with consistent follow-ups and by sending them engaging content. The trick is knowing when the lead is ready to convert and being present and visible when that time has come. Our lead generation systems will clearly define the conversion processes and optimize them accordingly.
Scalable Process
Create a strong local presence
Local SEO is much more than simply updating your business information online. It is important that you continuously engage with the customers in your area with new offers, updates on products/services, recent success stories etc.
Customers are always finding ways to easily contact businesses they want to obtain services or make purchases from. It’s therefore important that you show up on the forefront when such searches on Google are taking place.
We will help you strategize this approach (as each of them are unique to various businesses). Schedule a free discovery call if you are not sure on how to get started.
Hear from our happy clients
Trustcorp Advisory
Financial Advisory
Developed a corporate website with multiple locations and in-built data analytics for visitor profiling.
- Ifthikar Wahid
Founder
Vergence
Professional Consultancy/Training
Created a website to accommodate event registrations, build an email list, and a dedicated resource section
- Dimitri Peiries
Founder
Local Growth Blueprint
This Blueprint will help your business achieve higher rankings specific to your service locations. search results. No matter if you have a single location serving a local community or multiple locations across the state or country, we can help boost your local rankings through optimized GMB listings, local SEO and reputation management.
Simple guide to building an online presence for your local business
Download the eBook which outlines the important action items that you as a small local business owner needs to take to create a strong web presence online. You’ll learn how to:
- define your niche and grab the attention of your target audience.
- build authority among your target audience.
- make your website accessible to a wider audience within your target market.
- get found online in search results to improve visibility.
- build and grow your client list that are willing to transact with you.
- simplify your process to enable your business to scale easily.
Frequently Asked Questions (FAQ)
I already have a GMB listing. Is this enough?
A GMB listing is possibly the most important part of a local SEO campaign. By providing details of your location and availability, the Google My Business listing allows us to fit you unto the incessant search options of varying user intent when they search for ‘near me’ choices.
By establishing a Google My Business listing, you’re able to stand neck-to-neck with your competitors, allowing you to build your ground in the local market.
However, this is only just a part of the entire local SEO strategy. We will integrate your GMB listing with other aspects within your website to provide a more enhanced local ranking.
When will I be able to see my website ranking on local searches?
Based on our experience, we estimate results to kick in within 90 days! Our team at Blueprint Sites understands the need for quick and efficient results, which is why we work to provide you with flawless results especially with local SEO for local businesses.
How can my business show up on Google Maps?
Having strong Google reviews, and fully completing your Google My Business listing – adding photos and videos and selecting correct categories – improve your business’ chances of showing up on Google Maps.
Can local SEO really help my business?
The truth is that not all businesses need local SEO marketing. There are several types of businesses that benefit more than others when implementing local searches in their market.
However, if your business relies a lot on foot traffic or leads from customers in a physical location, then you are more likely to benefit from local SEO. Whether you are a small boutique retail shop or a large company with multiple locations, there are many business opportunities in local SEO.
Can you guarantee 1st page rankings?
No. You should run from anyone who promises this. SEO is complex with too many variables outside of your control including Google algorithm changes and what competitors might do and how much they might spend. Local SEO for local businesses is an ongoing investment.
How do citations help rankings?
Citations is one of the most important aspects of local SEO for local businesses. They are used by the search engines to evaluate online legitimacy and popularity of your business – the more accurate quality citations your business has the better.
